Mission, Vision & Who We Are |
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Your Business will be supported by the Downtown Boise Association Who are Members of the DBA? How is the DBA Funded? What specifically does the DBA do? ¦ Services : The DBA manages the “ Clean Team ” which cleans and sweeps downtown sidewalks and manages the 400 flower planters located throughout downtown. ¦ Events: The DBA organizes downtown events located in the Grove such as Alive After Five , Jazz on the Grove , and the Holiday Tree Lighting Celebration . In addition the DBA markets downtown events aimed at the retail sector such as “ First Thursday ” and “ Christmas in the City ”, and promotes Boise through a marketing campaign called “ Fall for Boise ”. ¦ Marketing: The DBA promotes downtown as a Boise Shopping, Dining, Arts and Entertainment destination through the Downtown Map & Directory , television, radio and print advertising throughout the year. The DBA manages a comprehensive gift card program aimed at both general public distribution and major employer incentive programs. The card can be used at over 250 downtown locations including public parking garages. ¦ Communication: The DBA supports and maintains a web site located at www.downtownboise.org and sends out a weekly email to members with “need to know” information about downtown happenings. ¦ Advocacy: The DBA is recognized by Boise City Council as the primary advocate for downtown Boise , which enables the DBA to take leadership roles in downtown issues that impact the Downtown core. ¦ Business Development : The DBA works with the City of Boise , Capital City Development Corporation and the Boise Valley Economic Partnership to promote Downtown Boise to interested parties. Current Annual Report : |
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